Build your Career into the most rewarding field of Sales
Sales is the most in-demand high income skill. If you become efficient into it, it will open a plethora of opportunities for you. Sales is the Lifeblood of every business and every company wants to have a passionate sales professional in its team. It is the most rewarding career among all if done with the right mindset
This program will help you to create an amazing career in Sales and Marketing field
The program has been designed such a way that it will not only give you insight on the Sales concepts but your overall grooming as per the corporate needs.
Curriculum
Module 1
– Organisational Structure
– Porter’s Value Chain Analysis
– Introduction to Sales and its importance
Module 2
– Determining Sales Aptitude
– Explaining complete Sales Process
– Sales Funnel and its elements
– TOFU, MOFU and BOFU
– B2C Sales
– B2B Sales
Module 3
– Understanding Product and Services
– SWOT Analysis
– Product Knowledge v/s Product Understanding
– Introduction to Marketing
– 4Ps of Marketing
– 4Ps of Sales
Module 4 – Lead Generation
– What are Leads and their significance
– Digital Lead generation System
– Google Adwords
– Youtube Ads
– Social Media Ads – Facebook and Instagram
– LinkedIn Lead Generation
– Email Marketing using Mailchimp
Module 5
– Engagement with potential customers
– Warm Calling
– Cold Calling and its strategies
– Customized Pitch
– Objection Handling – LAER Method
Module 6
– Closing the leads and strategies around it
– Different Sales Styles
– After Sales
– Relationship building and its significance
Module 7
– What are new age or internet companies
– Sales roles in Banking / Financial Services sector
– Sales role in Edutech sector
– Sales role in other industries like – Digital Marketing and Software Services
– Role Hierarchy
Module 8 – Soft Skills
– What are Soft skills and why do they matter
– Customer Service
– Email Etiquette
– GOAL Setting
Module 9 – Application Building and Interview Preparation
– Application Building – CV, LinkedIn Profile, Job Portals
– How to interact with a recruiter
– Interview Preparation
– Mock Interview